Ever wondered what 50,000 people look like?
A client recently celebrated hitting 50,000 LinkedIn impressions this month, and while they were pretty pleased, they didn’t quite grasp the magnitude - until we broke it down for them.
In today’s issue…
Visualising the impact of 50,000 impressions
Comparing social media reach with traditional media
The staggering power of a single LinkedIn post
Imagine this:
A magazine that’s read by 50,000 people.
A leaflet campaign landing in 50,000 mailboxes.
A newspaper printing 50,000 copies.
A radio show tuning in with 50,000 listeners.
That’s a lot of eyes and ears, right?
Now picture reaching that many people instantly, without even leaving your home.
That’s your LinkedIn post working harder than a caffeine-fueled intern on double espresso.
Hold onto your hats - because one of our clients didn’t just stop at 50k.
They skyrocketed to half a million impressions on a single post. Yep, you heard right:
Half. A. Million. 🚀
That's like filling up several football stadiums, or speaking to an entire city, all from one post.
Imagine trying to pull that off with flyers or a magazine ad!
This kind of reach is no small feat, and it’s all possible right here on LinkedIn.
Massive reach/awareness: We’re talking stadium-level audiences at your fingertips.
Instant impact: Forget waiting for the print run - hit publish, and you’re live.
Unbeatable engagement: These aren’t just passive viewers; they’re potential clients and connections.
So next time you see your LinkedIn stats, remember: those numbers represent potential clients, partners, and fans.
And if you’re still feeling like it’s not quite 'real' - let's chat about strategies to not only meet those numbers but make them matter.
Just reply to this email and we’ll be happy to help!
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If you’ve read this far... Why don’t you see how else we can help you:
Connect with us on LinkedIn: Here’s Freddie’s, and here’s Antonia’s
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